Brenda Cude has had an extended career as an educator, researcher, and consumer advocate. As a university professor her focus has been consumer decision-making and financial literacy as well as guiding undergraduate and graduate student researchers. As a researcher, her primary work has been on financial literacy as well as how consumer information, including information presented as a disclosure, impacts consumer decisions. Her primary work as a consumer advocate has been as an advisor to the National Association of Insurance Commissioners (NAIC), where her focus has been plain language and consumer insurance information and education.
Cude earned a Ph.D. from Purdue University. Since 1998, she has been a professor of consumer economics at the University of Georgia, a Professor Emeritus since 2021. Since 1994, she has served as a Consumer Representative and board member of the NAIC’s Consumer Participation Program. From 2013 to 2017, she was a member of the Editorial Board of The Journal of Insurance Regulation. Since 2014, she has held editorial or advisory positions on the Journal of Consumer Affairs, most recently as Executive Editor. Cude has numerous publications, including more than 60 articles published in refereed journals, and has received many awards for research and teaching. You can learn more about Cude’s career here.
View Journal Article Washington, D.C. – A new article published in the Virginia Law Review reveals that consumers often struggle to understand what homeowners insurance policies cover, even when they are given the relevant policy language to read. The article,
Download Journal Article ABSTRACT Insurance fraud increases premiums for all U.S. households and undermines the insurer/insured relationship. This article examines willingness to commit insurance fraud using data from an online survey completed by 1505 U.S. adults and analyzed using multiple
Listen to Brenda’s recent podcast interview with Dr. Pål Vik and Lisa Davis from the Money and Pensions Service to discuss what is financial education, what does it aim to achieve and what do we know about its impact.
Download Journal Article Abstract This article provides a high-level overview of the 32 chapters in The Routledge Handbook of Financial Literacy. Among the observations are the importance of the definitions researchers and educators choose to guide their work in
Financial literacy and financial education are not new topics, even though interest in these topics among policymakers, financial authorities, and academics continues to grow. The Routledge Handbook of Financial Literacy provides a comprehensive reference work that addresses both research perspectives and practical
Download Journal Article Abstract Previous research focused on college students and their credit card usage. This study examines college students’ overall financial management practices using quantitative and qualitative data from a multi-state research project. Specifically, the study investigates how
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